Ranking European Countries Using Hybrid MEREC-MARCOS MCDA Based on Travel and Tourism Development Index

IF 2 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM
Tourism Pub Date : 2024-07-26 DOI:10.37741/t.72.4.6
Andjelka Stilic, Adis Puška, Darko Božanić, Aleksandar Đurić
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引用次数: 0

Abstract

Improving the conditions for the provision of tourist services is critical for the development of tourism. The World Economic Forum uses the Travel and Tourism Development Index (TTDI), calculated based on five main criteria and 17 sub-criteria, to assess these conditions and generate a ranking list of countries based on their favourable environment for conducting tourism-related activities. However, the TTDI only considers the average value of each country's criteria and sub-criteria scores without considering the significance of those criteria. This paper addresses this issue using a hybrid multi-criteria analysis, which combines the MARCOS (Measurement of Alternatives and Ranking According to Compromise Solution) and MEREC (MEthod based on the Removal Effects of Criteria) methods. The results of these methods show that the observed European countries' ranking order differs from the ranking order stated in TTDI. Spain is ranked first, Turkmenistan ranks last, and sensitivity analysis supports these findings. When ranking countries using the TTDI, the importance of the criteria must be considered to accurately reflect the conditions prevailing for tourism development in countries, which is highlighted by this research. This paper's contribution demonstrates that all criteria cannot be considered equally to form the TTDI, as the requirements cannot be equally important.
基于旅行和旅游发展指数,使用混合 MEREC-MARCOS MCDA 对欧洲国家进行排名
改善提供旅游服务的条件对于旅游业的发展至关重要。世界经济论坛使用旅行和旅游发展指数(TTDI)来评估这些条件,并根据各国开展旅游相关活动的有利环境生成一份排名表,该指数根据五个主要标准和 17 个次级标准计算得出。然而,TTDI 只考虑了每个国家的标准和次级标准得分的平均值,而没有考虑这些标准的重要性。本文采用混合多标准分析法解决了这一问题,该方法结合了 MARCOS(根据折中方案对备选方案进行衡量和排序)和 MEREC(基于标准去除效果的方法)。这些方法的结果表明,观察到的欧洲国家排名顺序与 TTDI 中所述的排名顺序不同。西班牙排名第一,土库曼斯坦排名最后,敏感性分析也支持这些结果。在使用 TTDI 对各国进行排名时,必须考虑标准的重要性,以准确反映各国旅游业发展的普遍状况,本研究强调了这一点。本文的研究成果表明,在制定 TTDI 时,不能对所有标准一视同仁,因为各项要求不可能同等重要。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
Tourism
Tourism HOSPITALITY, LEISURE, SPORT & TOURISM-
CiteScore
3.10
自引率
17.60%
发文量
0
审稿时长
24 weeks
期刊介绍: Journal TOURISM is an international academic and professional quarterly which welcomes articles on various aspects of travel and tourism. Th e journal emphasises the broadness and interrelatedness of the tourism sector. Manuscripts submitted to the Journal can be processed quickly if they are prepared according to the following guidelines. Manuscripts will be returned to the author with a set of instructions if they are not submitted according to our style guide. No contribution will be accepted which has been published elsewhere, unless it is specifi cally invited or agreed by the Editor.
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