1st Industrial Marketing Management (IMM) South America Summit (2nd - 4th October 2024)

IF 7.8 1区管理学 Q1 BUSINESS

Industrial Marketing Management Pub Date : 2024-07-01 DOI:10.1016/j.indmarman.2024.06.011

Carla Ramos , Danny P. Claro , Adam Lindgreen , C. Anthony Di Benedetto

引用次数: 0

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第一届工业营销管理（IMM）南美峰会（2024 年 10 月 2 - 4 日）

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Industrial Marketing Management Multiple-

CiteScore

17.30

自引率

20.40%

发文量

255

期刊介绍： Industrial Marketing Management delivers theoretical, empirical, and case-based research tailored to the requirements of marketing scholars and practitioners engaged in industrial and business-to-business markets. With an editorial review board comprising prominent international scholars and practitioners, the journal ensures a harmonious blend of theory and practical applications in all articles. Scholars from North America, Europe, Australia/New Zealand, Asia, and various global regions contribute the latest findings to enhance the effectiveness and efficiency of industrial markets. This holistic approach keeps readers informed with the most timely data and contemporary insights essential for informed marketing decisions and strategies in global industrial and business-to-business markets.