Gain insight into antitrust cases involving NCAA, Power Conferences

Abstract

A class-action lawsuit filed last year on behalf of more than 14,500 college student-athletes alleged that the NCAA and the various Power Five Conferences unlawfully conspired to artificially fix, depress, maintain, and/or stabilize prices paid to the plaintiffs for the use of their name, image, and likeness — actions they claim constitute an unreasonable restraint of trade. Specifically, their assertions are that the NCAA prevented the Conferences from sharing any broadcasting revenue with student-athletes, denied revenue opportunities for student-athletes to share in college sports video games, and barred student-athletes from monetizing their NIL prior to 2021.