Artionyms in the semiotics of a painting

Abstract

The subject of this article is the semiotics of a painting as a work of art. The object of the study is the functioning of the title of a painting as a sign constituting its semiotic space. At the same time, the picture itself is considered as a complex sign that carries out a special kind of communication between the sender and the recipient. The main conclusions of the study are the thesis that semiosis occurring in the process of interaction between the viewer and a work of art is largely based on the artionymic text, as well as the conclusion that follows from it that, despite the generally accepted characteristic of modern culture as a visual culture, the text continues to play an important civilisational role as a conductor and keeper of various kinds of information. When decoding a message conveyed by the complex sign “painting”, under the conditions of limited perception time, the recipient tends to extract information and interpret it through a textual channel (i.e. through an artionym). The novelty of the study lies in considering the artionym not only as a small-format text, but also as a sign involved in the transmission of information in the situation of perceiving a painting by the recipient.