Ireland’s largest beef processing cooperative: A venture beyond their control

IF 2.2 Q3 MANAGEMENT
Edel Kelly , Aisling Murtagh , Declan O’Brien
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Abstract

This paper investigates the rapid growth of Irish beef processing cooperatives during the 1960s and 1970s. They failed to hold their market position, selling out to private-owned business by the 1980s. With the benefit of hindsight this paper identifies factors influencing their development and demise. creating a picture of the business environment during their lifetime. Interviews and historical sources are used to build the story of the largest farmer-owned beef processing cooperative Cork Marts IMP. The roles of influential actors and institutions at that time are examined through the functions of an Innovation System. This paper identifies weakness such as firm structures, loyalty, technical skills and knowledge in terms of strategic management, financial planning and marketing, which all played a role in its failure. This marketing innovation of the 1960s, while brave, might now be considered naive and unlucky in having to deal with challenges that were beyond its control. This paper provides insights into competition, scale and supplier power impacting its failure and how scaling export orientated cooperatives might consider a systems-based approach in strategic planning for supporting sustained economic development. Such failures have scarred Irish agriculture as no farmer-owned beef processing business has challenged the dominance of privately-owned enterprises.

爱尔兰最大的牛肉加工合作社:无法控制的风险
本文研究了爱尔兰牛肉加工合作社在 20 世纪 60 年代和 70 年代的快速发展。这些合作社未能保持其市场地位,到 20 世纪 80 年代,它们被出售给私营企业。通过事后分析,本文确定了影响其发展和消亡的因素。本文利用访谈和历史资料,讲述了最大的农民所有牛肉加工合作社 Cork Marts IMP 的故事。通过创新系统的功能,对当时有影响力的参与者和机构的作用进行了研究。本文指出了企业结构、忠诚度、技术技能以及战略管理、财务规划和营销方面的知识等薄弱环节,这些都是导致其失败的原因。20 世纪 60 年代的这一营销创新虽然勇敢,但现在可能会被认为是幼稚和不幸的,因为它不得不应对其无法控制的挑战。本文深入探讨了影响其失败的竞争、规模和供应商力量,以及以出口为导向的规模化合作社如何在支持持续经济发展的战略规划中考虑基于系统的方法。这种失败给爱尔兰农业带来了创伤,因为没有一家农民所有的牛肉加工企业能够挑战私营企业的主导地位。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
4.40
自引率
19.00%
发文量
27
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