Health Canada Framing during the COVID-19 Vaccine Rollout: Effective or Not?

IF 0.8 Q3 COMMUNICATION

Canadian Journal of Communication Pub Date : 2024-03-01 DOI:10.3138/cjc-2022-0071

Christian A. Vukasovich, Cristina Negoita, Abou El-Makarim Aboueissa, Marko N. Kostic, Tamara Dejanovic-Vukasovich

引用次数: 0

Abstract

Background: Utilizing a constructionist frame analysis to identify key messages, this study investigates the impact of Health Canada news releases on print media coverage during the rollout of the COVID-19 vaccine. Analysis: The analysis focuses on seven frames related to the vaccination rollout: safety and efficacy, global accessibility, domestic accessibility, distribution logistics, distribution timeline, continued preventative measures, and vaccine mistrust. Conclusions and implications: The authors found missed opportunities for public health behaviour frames in Health Canada press releases, significant differences in the framing of the vaccine in press releases versus news reports, and the lack of an agenda-setting effect based on the proportion of frames carried over.

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加拿大卫生部在推广 COVID-19 疫苗过程中的框架设计：有效还是无效？

背景：本研究采用建构主义框架分析法确定关键信息，调查了在 COVID-19 疫苗推广期间加拿大卫生部发布的新闻对印刷媒体报道的影响。分析：分析侧重于与疫苗接种推广相关的七个框架：安全性和有效性、全球可及性、国内可及性、配送物流、配送时间表、持续预防措施以及疫苗不信任。结论和影响：作者发现，加拿大卫生部新闻稿中的公共健康行为框架错失了良机，新闻稿中的疫苗框架与新闻报道中的疫苗框架存在显著差异，而且根据框架的延续比例来看，缺乏议程设置效应。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Canadian Journal of Communication COMMUNICATION-

CiteScore

0.80

自引率

20.00%

发文量

期刊介绍： The objective of the Canadian Journal of Communication is to publish Canadian research and scholarship in the field of communication studies. In pursuing this objective, particular attention is paid to research that has a distinctive Canadian flavour by virtue of choice of topic or by drawing on the legacy of Canadian theory and research. The purview of the journal is the entire field of communication studies as practiced in Canada or with relevance to Canada. The Canadian Journal of Communication is a print and online quarterly. Back issues are accessible with a 12 month delay as Open Access with a CC-BY-NC-ND license. Access to the most recent year''s issues, including the current issue, requires a subscription. Subscribers now have access to all issues online from Volume 1, Issue 1 (1974) to the most recently published issue.

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