What Is the Future of Marketing Education?

IF 2.8 Q1 EDUCATION & EDUCATIONAL RESEARCH

Journal of Marketing Education Pub Date : 2024-03-04 DOI:10.1177/02734753231220115

Victoria L. Crittenden

引用次数: 0

查看原文本刊更多论文

市场营销教育的未来是什么？

本文章由计算机程序翻译，如有差异，请以英文原文为准。

求助全文

约1分钟内获得全文求助全文

来源期刊

Journal of Marketing Education EDUCATION & EDUCATIONAL RESEARCH-

CiteScore

6.00

自引率

25.00%

发文量

期刊介绍： The Journal of Marketing Education is the leading international scholarly journal devoted to contemporary issues in marketing education. Its mission is to provide a forum for the exchange of ideas, information, and experiences related to the process of educating students in marketing and its subfields. Its audience is largely composed of marketing faculty members at institutions of higher education where teaching is an integral component of their overall responsibilities. The main function of the Journal of Marketing Education is to publish articles focusing on the latest teaching/learning strategies and tactics in marketing education.