Estudio del uso de redes sociales por los jóvenes de la Universidad Técnica de Manabí

Revista Cognosis Pub Date : 2023-07-03 DOI:10.33936/cognosis.v8i3.6000

Yandry William Ontaneda Loor, Daniel Alfonso Robaina

{"title":"Estudio del uso de redes sociales por los jóvenes de la Universidad Técnica de Manabí","authors":"Yandry William Ontaneda Loor, Daniel Alfonso Robaina","doi":"10.33936/cognosis.v8i3.6000","DOIUrl":null,"url":null,"abstract":"La presente investigación se realiza con un público objetivo de la estrategia de comunicación de la Universidad Técnica de Manabí, que son los estudiantes de la Facultad de Ciencias de la Salud y en ella se orienta a investigar la característica de los jóvenes en el uso de redes sociales a la hora de buscar información relacionada con la Universidad, para así contribuir a la estrategia de difusión de los acontecimientos académicos de la Universidad Técnica de Manabí. Para el cumplimiento del objetivo general se realiza una encuesta basada en 10 interrogantes a 296 alumnos de la Facultad de Ciencias de la Salud y se obtiene una descripción del comportamiento de los alumnos de dicha facultad. PALABRAS CLAVE: Comunicación; redes sociales; estudiantes universitarios. Study of the use of social networks by young people from the Technical University of Manabí ABSTRACT The present investigation is carried out with a target audience of the communication strategy of the Technical University of Manabí, which are the students of the Faculty of Health Sciences and it is oriented to investigate the characteristic of young people the use of social networks when looking for information related to the University in order to contribute to the dissemination strategy of academic events of the Technical University of Manabí. In order to fulfill the general objective, a survey based on 10 questions is carried out on 296 students of the Faculty of Health Sciences and a description of the behavior of the students of said faculty is obtained. KEYWORDS: Communication; social networks; university students.","PeriodicalId":326015,"journal":{"name":"Revista Cognosis","volume":"102 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2023-07-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Revista Cognosis","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.33936/cognosis.v8i3.6000","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}

引用次数: 0

Abstract

La presente investigación se realiza con un público objetivo de la estrategia de comunicación de la Universidad Técnica de Manabí, que son los estudiantes de la Facultad de Ciencias de la Salud y en ella se orienta a investigar la característica de los jóvenes en el uso de redes sociales a la hora de buscar información relacionada con la Universidad, para así contribuir a la estrategia de difusión de los acontecimientos académicos de la Universidad Técnica de Manabí. Para el cumplimiento del objetivo general se realiza una encuesta basada en 10 interrogantes a 296 alumnos de la Facultad de Ciencias de la Salud y se obtiene una descripción del comportamiento de los alumnos de dicha facultad. PALABRAS CLAVE: Comunicación; redes sociales; estudiantes universitarios. Study of the use of social networks by young people from the Technical University of Manabí ABSTRACT The present investigation is carried out with a target audience of the communication strategy of the Technical University of Manabí, which are the students of the Faculty of Health Sciences and it is oriented to investigate the characteristic of young people the use of social networks when looking for information related to the University in order to contribute to the dissemination strategy of academic events of the Technical University of Manabí. In order to fulfill the general objective, a survey based on 10 questions is carried out on 296 students of the Faculty of Health Sciences and a description of the behavior of the students of said faculty is obtained. KEYWORDS: Communication; social networks; university students.

查看原文本刊更多论文

马纳比科技大学青年使用社交网络情况研究

本研究的目标是马纳比科技大学传播战略的一个公共目标、马纳比科技大学的目标群体是健康科学学院的学生，目标是调查青少年使用社交网络搜索大学信息的特点，从而为马纳比科技大学的学术活动宣传战略做出贡献。为了实现总体目标，我们对健康科学学院的 296 名校友进行了 10 次问卷调查，得出了该学院校友的行为描述。关键词：交流；社交网络；大学生。马纳比技术大学年轻人使用社交网络的研究 ABSTRACT The present investigation is carried out with a target audience of the communication strategy of the Technical University of Manabí, which are the students of the Faculty of Health Sciences and it is oriented to investigate the characteristic of young people the use of social networks when looking for information related to the University in order to contribute to the dissemination strategy of academic events of the Technical University of Manabí.为了实现总体目标，我们对卫生科学系的 296 名学生进行了一项基于 10 个问题的调查，并获得了该系学生的行为描述。关键词：交流；社交网络；大学生。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

求助全文

约1分钟内获得全文求助全文

来源期刊

Revista Cognosis

自引率

0.00%

发文量