The struggle of sensor-based digital servitization: analysis and perspectives for organizational digital transformation in SMEs

IF 5 3区 管理学 Q1 BUSINESS
Thomas Trabert, Luca Doerr, Claudia Lehmann
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引用次数: 0

Abstract

Purpose

The organizational digital transformation (ODT) in companies presents small and medium-sized enterprises (SMEs) – who remain at the beginning of this transformation – with the challenge of offering digital services based on sensor technologies. Against this backdrop, the present paper identifies ways SMEs can enable digital servitization through sensor technology and defines the possible scope of the organizational transformation process.

Design/methodology/approach

Around 21 semi-structured interviews were conducted with experts from different hierarchical levels across the German manufacturing SME ecosystem. Using the Gioia methodology, fields of action were identified by focusing on influencing factors and opportunities for developing these digital services to offer them successfully in the future.

Findings

The complexity of existing sensor offerings must be mastered, and employees' (data) understanding of the technology has increased. Knowledge gaps, which mainly relate to technical and organizational capabilities, must be overcome. The potential of sensor technology was considered on an individual, technical and organizational level. To enable the successful implementation of service offerings based on sensor technology, all relevant stakeholders in the ecosystem must network to facilitate shared value creation. This requires standardized technical and procedural adaptations and is an essential prerequisite for data mining.

Originality/value

Based on this study, current problem areas were analyzed, and potentials that create opportunities for offering digital sensor services to manufacturing SMEs were identified. The identified influencing factors form a conceptual framework that supports SMEs' future development of such services in a structured manner.

基于传感器的数字服务化之争:中小企业组织数字化转型的分析与展望
目的 公司的组织数字化转型(ODT)给仍处于转型初期的中小企业(SMEs)带来了基于传感技术提供数字化服务的挑战。在此背景下,本文确定了中小企业通过传感技术实现数字化服务化的途径,并界定了组织转型过程的可能范围。设计/方法/途径对德国制造业中小企业生态系统中不同层级的专家进行了约 21 次半结构化访谈。采用 Gioia 方法,通过关注影响因素和开发这些数字服务的机会,确定了行动领域,以便在未来成功提供这些服务。研究结果必须掌握现有传感器产品的复杂性,员工(数据)对技术的理解也有所提高。必须克服主要与技术和组织能力有关的知识差距。从个人、技术和组织层面考虑了传感器技术的潜力。为了能够成功实施基于传感器技术的服务产品,生态系统中的所有相关利益方都必须联网,以促进共享价值的创造。这需要标准化的技术和程序调整,也是数据挖掘的基本前提。原创性/价值在本研究的基础上,分析了当前的问题领域,并确定了为制造业中小企业提供数字传感器服务创造机会的潜力。确定的影响因素形成了一个概念框架,可支持中小型企业未来有条不紊地开发此类服务。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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来源期刊
CiteScore
10.40
自引率
17.60%
发文量
107
期刊介绍: The subject of innovation is receiving increased interest both from companies because of their increased awareness of the impact of innovation in determining market success and also from the research community. Academics are increasingly beginning to place innovation as a priority area in their research agenda. This impetus has been partly fuelled by the Economic & Social Research Council (ESRC) who have designated innovation as one of nine research areas in their research initiative schemes.
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