Can host–tourist interaction pull the plug on tourist stereotypes? Exploring the power of emotional solidarity

IF 7.3 2区 管理学 Q1 HOSPITALITY, LEISURE, SPORT & TOURISM
Guoxiong Tan, Cathy H.C. Hsu
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引用次数: 0

Abstract

Multifaceted tourist stereotypes (i.e., general stereotypes towards tourists by residents) have only recently been conceptualised within a theoretical framework. Thus far, whether and how host–tourist interaction influences tourist stereotypes remain inconclusive. This study adopts an explanatory sequential mixed-methods design to examine the influencing mechanism of host–tourist interaction on tourist stereotypes and explore the underlying factors contributing to the phenomena. Structural equation modelling and bootstrapping indicate that emotional solidarity is a strong antecedent of tourist stereotypes, which partially mediates the effect of interaction variety on tourist stereotypes and fully mediates the effect of interaction quality on tourist stereotypes. Interview findings reveal that language barriers and cultural differences are two underlying factors that hinder host-tourist interaction from effectively influencing tourist stereotypes. This study offers a novel framework on the anterior mechanism that affects tourist stereotypes, which finetunes the contact theory, enriches the social identity theory, and contributes to improving destination policymaking.

东道主与游客之间的互动能否消除游客的刻板印象?探索情感团结的力量
多层面的游客刻板印象(即居民对游客的普遍刻板印象)最近才在理论框架内被概念化。迄今为止,东道主与游客之间的互动是否以及如何影响游客的刻板印象仍无定论。本研究采用解释性顺序混合方法设计,考察了东道主-游客互动对游客刻板印象的影响机制,并探讨了造成这一现象的潜在因素。结构方程建模和引导分析表明,情感团结是游客刻板印象的强前因,部分中介了互动多样性对游客刻板印象的影响,完全中介了互动质量对游客刻板印象的影响。访谈结果显示,语言障碍和文化差异是阻碍东道主与游客互动有效影响游客刻板印象的两个潜在因素。本研究为影响游客刻板印象的前置机制提供了一个新的框架,完善了接触理论,丰富了社会认同理论,有助于改善目的地政策制定。
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来源期刊
CiteScore
15.60
自引率
3.40%
发文量
99
审稿时长
59 days
期刊介绍: Tourism Management Perspectives is an interdisciplinary journal that focuses on the planning and management of travel and tourism. It covers topics such as tourist experiences, their consequences for communities, economies, and environments, the creation of image, the shaping of tourist experiences and perceptions, and the management of tourist organizations and destinations. The journal's editorial board consists of experienced international professionals and it shares the board with Tourism Management. The journal covers socio-cultural, technological, planning, and policy aspects of international, national, and regional tourism, as well as specific management studies. It encourages papers that introduce new research methods and critique existing ones in the context of tourism research. The journal publishes empirical research articles and high-quality review articles on important topics and emerging themes that enhance the theoretical and conceptual understanding of key areas within travel and tourism management.
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