Personalization as a Strategic Political Tool on Social Media: The Curious Case of VP Kamala Harris on Twitter

IF 1 Q3 COMMUNICATION

Howard Journal of Communications Pub Date : 2023-12-07 DOI:10.1080/10646175.2023.2289980

Nana Kwame Osei Fordjour

引用次数: 0

Abstract

Social media have reinvigorated the shift of focus from a party-centered politics to a personality-based one. This has made how politicians personalize on social media, especially in government, co...

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个性化作为社交媒体上的战略性政治工具：卡马拉-哈里斯副总统在推特上的奇特案例

社交媒体为焦点从以政党为中心的政治向以个人为中心的政治转移注入了新的活力。这使得政治家如何在社交媒体上进行个人化，尤其是在政府中，成为一个重要的问题。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Howard Journal of Communications COMMUNICATION-

CiteScore

2.70

自引率

10.00%

发文量

期刊介绍： Culture, ethnicity, and gender influence multicultural organizations, mass media portrayals, interpersonal interaction, development campaigns, and rhetoric. Dealing with these issues, The Howard Journal of Communications, is a quarterly that examines ethnicity, gender, and culture as domestic and international communication concerns. No other scholarly journal focuses exclusively on cultural issues in communication research. Moreover, few communication journals employ such a wide variety of methodologies. Since issues of multiculturalism, multiethnicity and gender often call forth messages from persons who otherwise would be silenced, traditional methods of inquiry are supplemented by post-positivist inquiry to give voice to those who otherwise might not be heard.