{"title":"Organizational Ambidexterity Dimensions as Effective Axes for Digital Transformation","authors":"Amina BENALI","doi":"10.5171/2023.235233","DOIUrl":null,"url":null,"abstract":"This paper focuses on highlighting the effective role played by the dimensions of organizational ambidexterity in creating a digital transformation within the company. For this purpose, we used the survey method directed at 530 workers in an organization selling agricultural equipment in Algeria, which witnessed a rapid digital transformation after the Covid-19 pandemic.","PeriodicalId":472784,"journal":{"name":"Journal of North African research in business","volume":"17 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2023-09-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of North African research in business","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.5171/2023.235233","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
This paper focuses on highlighting the effective role played by the dimensions of organizational ambidexterity in creating a digital transformation within the company. For this purpose, we used the survey method directed at 530 workers in an organization selling agricultural equipment in Algeria, which witnessed a rapid digital transformation after the Covid-19 pandemic.