Research on the Development and Construction of Rural Cultural Tourism Resources Based on the “Point axis” Theory

IF 2.6 4区管理学 Q2 HOSPITALITY, LEISURE, SPORT & TOURISM

Journal of Quality Assurance in Hospitality & Tourism Pub Date : 2023-11-03 DOI:10.1080/1528008x.2023.2277286

Wangcheng Wang, Benxiao Zhang, Jianping Xu, Yayi Ren

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引用次数: 0

Abstract

ABSTRACTSince the implementation of the rural revitalization strategy, rural tourism has gradually become an important industry to promote rural economic development and increase farmers’ income. At the same time, the development and utilization of cultural and tourism resources have also received attention. There are rich cultural tourism resources in Xima Village, Jixi County, Anhui Province, but the level of development and utilization is not high. Guided by the “point axis” Development theory, this paper comprehensively considered the cultural and tourism resources stock, landscape spatial layout, and regional economic and social development of Xima Village, explored and determined the important tourism nodes and development axis in the village, proposed the “Four enhancements” action model, and constructed the tourism landscape spatial structure of “one core, two axes, and three areas”, in order to optimize the development path of rural cultural and tourism resources activation, inheritance, and utilization, Bringing development opportunities to rural tourism.KEYWORDS: Cultural tourism resources”point axis” theorydevelopmentconstruction Disclosure statementNo potential conflict of interest was reported by the author (s).

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基于“点轴”理论的乡村文化旅游资源开发与建设研究

【摘要】乡村振兴战略实施以来，乡村旅游逐渐成为促进农村经济发展、增加农民收入的重要产业。同时，文化和旅游资源的开发利用也受到重视。安徽省鸡西县西马村文化旅游资源丰富，但开发利用水平不高。以“点轴”发展理论为指导，综合考虑西马村文化旅游资源存量、景观空间布局和区域经济社会发展，探索确定西马村重要旅游节点和发展轴，提出“四增强”行动模式，构建“一核、两轴、三区”的旅游景观空间结构。优化乡村文化旅游资源激活、传承和利用的发展路径，为乡村旅游带来发展机遇。关键词:文化旅游资源“点轴”理论发展建设披露声明作者未发现潜在利益冲突。

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来源期刊

Journal of Quality Assurance in Hospitality & Tourism HOSPITALITY, LEISURE, SPORT & TOURISM-

CiteScore

7.00

自引率

18.20%

发文量

期刊介绍： The Journal of Quality Assurance in Hospitality & Tourism serves as a medium to share and disseminate new research findings, theoretical development and superior practices in hospitality and tourism. The journal aims to publish cutting-edge, empirically and theoretically sound research articles on quality planning, development, management, marketing, evaluation, and adjustments within the field. Readers of the journal stay up-to-date on the latest theory development and research findings, ways to improve business practices, successful hospitality strategies, maintenance of profit requirements, and increasing market share in this complex and growing field. Comprised of conceptual and methodological research papers, research notes, case studies, and review books and conferences the Journal of Quality Assurance in Hospitality & Tourism offers readers examples of real world practices and experiences that involve: -Organizational development and improvement -Operational and efficiency issues -Quality policy and strategy development and implementation -Quality function deployment -Quality experiences in hospitality industry -Service quality improvement and customer satisfaction -Managerial issues, such as employee empowerment & benefits, quality costs, & returns on investment -The role and participation of private and public sectors, including residents -International, national, and regional tourism; tourism destination sites; arid systems of tourism