Rosiana Andhikasari, Abdul Aziz, Arina Muntazah, Rindana Intan Emeilia
{"title":"Pelatihan Membuat Konten Yang Menarik Untuk Pemasaran Interaktif Di Media Sosial Pada Anggota Fatayat NU Ciledug","authors":"Rosiana Andhikasari, Abdul Aziz, Arina Muntazah, Rindana Intan Emeilia","doi":"10.47233/jpmittc.v1i2.484","DOIUrl":null,"url":null,"abstract":"Social media is an effective tool for advertising activities. Competition in the world of advertising on social media is getting higher along with the rapid increase in social media users. The impact was also felt by mothers who are members of the Ciledug Fatayat NU (Nahdlatul Ulama) organization. An effective communication strategy is needed in marketing activities, especially promotion and advertising in order to be able to provide effective and accurate information about Fatayat NU Ciledug. This community service activity increases the knowledge and skills of the participants, namely members of Fatayat NU Ciledug regarding marketing, namely effective promotion and making attractive advertisements on social media, so as to increase public understanding of Fatayat NU Ciledug.","PeriodicalId":17710,"journal":{"name":"Jurnal Pemberdayaan: Publikasi Hasil Pengabdian Kepada Masyarakat","volume":"49 9 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2023-01-15","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Jurnal Pemberdayaan: Publikasi Hasil Pengabdian Kepada Masyarakat","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.47233/jpmittc.v1i2.484","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
Social media is an effective tool for advertising activities. Competition in the world of advertising on social media is getting higher along with the rapid increase in social media users. The impact was also felt by mothers who are members of the Ciledug Fatayat NU (Nahdlatul Ulama) organization. An effective communication strategy is needed in marketing activities, especially promotion and advertising in order to be able to provide effective and accurate information about Fatayat NU Ciledug. This community service activity increases the knowledge and skills of the participants, namely members of Fatayat NU Ciledug regarding marketing, namely effective promotion and making attractive advertisements on social media, so as to increase public understanding of Fatayat NU Ciledug.
社交媒体是广告活动的有效工具。随着社交媒体用户的快速增长,社交媒体广告领域的竞争也越来越激烈。作为伊斯兰教士联合会(Nahdlatul Ulama)成员的母亲们也感受到了这种影响。在营销活动中需要有效的沟通策略,特别是促销和广告,以便能够提供有关Fatayat NU Ciledug的有效和准确的信息。这个社区服务活动增加了参与者,即Fatayat NU Ciledug成员在营销方面的知识和技能,即在社交媒体上进行有效的推广和制作有吸引力的广告,从而增加公众对Fatayat NU Ciledug的了解。