Aggravated impoliteness in Chinese online negative restaurant reviews

IF 1.4 2区 文学 0 LANGUAGE & LINGUISTICS
Xiaoyu Lai
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引用次数: 0

Abstract

Abstract This paper examines aggravated impoliteness in online restaurant reviews, with a dataset consisting of 92 negative reviews from the Chinese-based website Dazhongdianping . It first analyzes the usage and frequency of different types of aggravated impoliteness strategies. The topic categories of the review samples are then investigated, and the connection between these two aspects is further discussed. The variety of aggravated impoliteness strategies includes: preceding intensifiers, indignant exclamations, unpalatable questions, emoji, postpositional intensifiers, unfavorable comparisons, emphatic structure and taboo words, in decreasing order of frequency. These strategies are employed in connection with the ratings of: food, service, general experience, interpersonal judgments, price and environment. This study contributes to the impoliteness research by investigating the aggravated impoliteness in Chinese online data, and also enriches and provides insights into research on the genre of online consumer reviews.
中国网上餐馆差评的不礼貌行为加剧
摘要本文以大众点评网92条差评为数据集,研究了网上餐馆评论中不礼貌行为的加剧。首先分析了不同类型的加重不礼貌策略的使用情况和频率。然后调查了审查样本的主题类别,并进一步讨论了这两个方面之间的联系。加重不礼貌策略的种类由多到少依次为:前面加强语气、义愤填膺的感叹、令人不快的问题、表情符号、后位加强语气、不利的比较、强调结构和禁忌语。这些策略与以下方面的评分有关:食物、服务、一般经验、人际判断、价格和环境。本研究通过调查中国网络数据中加剧的不礼貌行为,为不礼貌研究做出了贡献,同时也丰富和提供了对网络消费者评论类型研究的见解。
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来源期刊
CiteScore
2.50
自引率
30.00%
发文量
24
期刊介绍: The Journal of Politeness Research responds to the urgent need to provide an international forum for the discussion of all aspects of politeness as a complex linguistic and non-linguistic phenomenon. Politeness has interested researchers in fields of academic activity as diverse as business studies, foreign language teaching, developmental psychology, social psychology, sociolinguistics, linguistic pragmatics, social anthropology, cultural studies, sociology, communication studies, and gender studies. The journal provides an outlet through which researchers on politeness phenomena from these diverse fields of interest may publish their findings and where it will be possible to keep up to date with the wide range of research published in this expanding field.
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