Employer Branding: The Impact of COVID-19 on New Employee Hires in IT Companies

IF 2.2 4区计算机科学 Q3 COMPUTER SCIENCE, INFORMATION SYSTEMS

IT Professional Pub Date : 2023-09-01 DOI:10.1109/mitp.2023.3321926

Hoda Diba

引用次数: 0

Abstract

High turnover rates in the IT industry pose a significant challenge for technology companies in maintaining a talented workforce. Fierce competition, rapid technological advancements, and employees seeking new challenges contribute to this issue. Remote work during the COVID-19 era has added complexity to retaining IT professionals who value flexible working conditions. As a result, IT firms are constantly seeking effective strategies to attract and retain talent. This study focuses on assessing the values that matter most to new IT employees with recommendations on how companies can leverage employer brand value propositions to attract and retain talent in the post-COVID-19 landscape.

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雇主品牌:COVID-19对IT公司新员工招聘的影响

IT行业的高流动率对技术公司维持人才队伍构成了重大挑战。激烈的竞争、快速的技术进步以及员工对新挑战的追求促成了这一问题。在新冠疫情时期，远程办公增加了留住重视灵活工作条件的IT专业人员的复杂性。因此，IT公司不断寻求有效的策略来吸引和留住人才。本研究侧重于评估对新IT员工最重要的价值观，并就公司如何利用雇主品牌价值主张，在covid -19后的环境中吸引和留住人才提出建议。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

IT Professional COMPUTER SCIENCE, INFORMATION SYSTEMS-COMPUTER SCIENCE, SOFTWARE ENGINEERING

CiteScore

5.00

自引率

0.00%

发文量

111

审稿时长

>12 weeks

期刊介绍： IT Professional is a technical magazine of the IEEE Computer Society. It publishes peer-reviewed articles, columns and departments written for and by IT practitioners and researchers covering: practical aspects of emerging and leading-edge digital technologies, original ideas and guidance for IT applications, and novel IT solutions for the enterprise. IT Professional’s goal is to inform the broad spectrum of IT executives, IT project managers, IT researchers, and IT application developers from industry, government, and academia.