{"title":"The impact of place quality brand on high-quality development of manufacturing: a moderated mediation model","authors":"Hao Zheng, Yefang Sun, Yueyi Zhang, Chenyuan Lu","doi":"10.1080/14783363.2023.2256230","DOIUrl":null,"url":null,"abstract":"Compared with traditional place brand, place quality brand is an innovative practice that can promote high-quality development in modern manufacturing. There is, however, a lack of sufficient theoretical research on practical cases, which hampers the development of place quality brand. This study investigates how place quality brand can influence high-quality manufacturing development through an ‘advanced standard system + quality certification pattern’. We employ a moderated mediation model that involves place quality brand, advanced standards, absorptive capacity, and four dimensions of high-quality manufacturing development (quality level, economic benefit, green development, and technology innovation). Partial least-squares structural equation modelling reveals that place quality brand has a significant effect on all four dimensions. Advanced standards partially mediate the relationship between place quality brand and high-quality manufacturing development. Absorptive capacity plays a moderating role between place quality brand and advanced standards; it also moderates the indirect effects of place quality brand on the four dimensions, with a stronger mediating relationship under high absorptive capacity. These findings improve our understanding of the relationship between place quality brand and high-quality manufacturing development and can inform government strategies.","PeriodicalId":23149,"journal":{"name":"Total Quality Management & Business Excellence","volume":null,"pages":null},"PeriodicalIF":3.6000,"publicationDate":"2023-09-13","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Total Quality Management & Business Excellence","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1080/14783363.2023.2256230","RegionNum":4,"RegionCategory":"管理学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q2","JCRName":"MANAGEMENT","Score":null,"Total":0}
引用次数: 0
Abstract
Compared with traditional place brand, place quality brand is an innovative practice that can promote high-quality development in modern manufacturing. There is, however, a lack of sufficient theoretical research on practical cases, which hampers the development of place quality brand. This study investigates how place quality brand can influence high-quality manufacturing development through an ‘advanced standard system + quality certification pattern’. We employ a moderated mediation model that involves place quality brand, advanced standards, absorptive capacity, and four dimensions of high-quality manufacturing development (quality level, economic benefit, green development, and technology innovation). Partial least-squares structural equation modelling reveals that place quality brand has a significant effect on all four dimensions. Advanced standards partially mediate the relationship between place quality brand and high-quality manufacturing development. Absorptive capacity plays a moderating role between place quality brand and advanced standards; it also moderates the indirect effects of place quality brand on the four dimensions, with a stronger mediating relationship under high absorptive capacity. These findings improve our understanding of the relationship between place quality brand and high-quality manufacturing development and can inform government strategies.
期刊介绍:
Total Quality Management & Business Excellence is an international journal which sets out to stimulate thought and research in all aspects of total quality management and to provide a natural forum for discussion and dissemination of research results. The journal is designed to encourage interest in all matters relating to total quality management and is intended to appeal to both the academic and professional community working in this area. Total Quality Management & Business Excellence is the culture of an organization committed to customer satisfaction through continuous improvement. This culture varies both from one country to another and between different industries, but has certain essential principles which can be implemented to secure greater market share, increased profits and reduced costs. The journal provides up-to-date research, consultancy work and case studies right across the whole field including quality culture, quality strategy, quality systems, tools and techniques of total quality management and the implementation in both the manufacturing and service sectors. No topics relating to total quality management are excluded from consideration in order to develop business excellence.