THE RELATIONSHIP BETWEEN TORRENTING AND STREAMING SERVICES

Vadyba Pub Date : 2023-10-01 DOI:10.38104/vadyba.2023.2.14
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Abstract

The basic question of this research is for what reason and in what proportion Hungarian users choose torrenting, streaming, or possibly both methods to access online content. An important question is also what advantages and disadvantages are attributed to different content access options, but the research also provides information regarding consumption services related to different content (films, series, music and games). On the one hand, the research presents the relationship between torrent and streaming services in the Hungarian online marketplace, as well as a general survey of the market reorganization between torrent users and streaming service users. According to the traditional procedure, after the secondary research, the survey continued with qualitative and then quantitative research, mainly in relation to persons between the ages of 18-30. During the qualitative research, the interviews were conducted one by one. The questionnaire contained two types of questions, one focused on those who chose the streaming service, and the other on those who chose torrenting. The quantitative research was done using the Google system. The main topics of the questions focused on the consumption of different contents and the assessment of advantages and disadvantages. The research revealed that the respondents in Hungary consider streaming services to be overpriced, and in this context, they are not satisfied with the price of the service and, in this context, with the range. The majority of respondents do not use streaming services for music. HBO Go is the most used online service for watching movies and series, presumably because of its distribution linked to the TV service. In the gaming industry, Steam 's service enjoys outstanding support among consumers, but it can be observed that new entrants can easily gain a lot of recognition in this sector. The respondents see torrenting as a kind of guarantee before buying, as they can try the given product, on the basis of which they can decide whether the purchase is worth it for them. This research provides a kind of basis in the future, so that the streaming service market can more easily adapt to Hungarian market conditions through other research, so that the needs of domestic consumers can be served more easily.
种子和流媒体服务之间的关系
这项研究的基本问题是,匈牙利用户选择流媒体、流媒体或两者兼而有之的方式访问在线内容的原因和比例。另一个重要的问题是,不同的内容访问选项有哪些优势和劣势,但该研究还提供了与不同内容(电影、电视剧、音乐和游戏)相关的消费服务的信息。一方面,研究呈现了匈牙利在线市场中torrent和流媒体服务之间的关系,并对torrent用户和流媒体服务用户之间的市场重组进行了总体调查。按照传统的程序,在二次调查之后,继续进行定性研究,然后进行定量研究,主要涉及18-30岁之间的人群。在定性研究中,访谈是一个接一个地进行的。调查问卷包含两类问题,一类是关于选择流媒体服务的人,另一类是关于选择流媒体服务的人。使用Google系统进行定量研究。问题的主要议题集中在消费的不同内容和优劣势的评估。研究显示,匈牙利的受访者认为流媒体服务定价过高,在这种情况下,他们对服务的价格和范围都不满意。大多数受访者不使用流媒体服务听音乐。HBO Go是观看电影和电视剧最常用的在线服务,大概是因为它的发行与电视服务相关联。在游戏行业,Steam的服务得到了消费者的大力支持,但可以看出,新进入者很容易在这个领域获得很多认可。受访者认为,在购买之前,torrent是一种保证,因为他们可以试用给定的产品,在此基础上,他们可以决定购买是否值得。本研究为今后提供了一种依据,让流媒体服务市场通过其他研究更容易适应匈牙利的市场情况,让国内消费者的需求更容易得到服务。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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