DAKWAH DIGITAL UNTUK GENERASI MILENIAL : STUDI ATAS PRAKTIK DAKWAH DI KOMUNITAS OMAH NGAJI, SURAKARTA

Abstract

AbstractTechnological progress has made the propaganda model more rapidly and dynamically developed. It is undeniable that content smells of radicalism, extremism is very quickly spread and able to enter all lines. So, the counter needs to bring fresh air like the Omah Ngaji Community. This study was conducted to find out how religion was understood and practiced by millennial generations and how da'wah was carried out in the millennial era. With a qualitative descriptive approach, through in-depth interviews of (5) informants determined based on purposive sampling the results of the study showed that religion was interpreted as a guideline for human life so as not to cause chaos. The delivery of religion in da'wah through the study of taklim, social media, and psychology emphasis to counter hate speech. That is the reason for the emergence of digital da'wah by 'ustad gaul' who are technologically literate AbstrakKemajuan  teknologi  mengakibatkan  model  dakwah  semakin  bekembang  pesat  dan  dinamis.  Tidak  bisa dipungkiri bahwa konten-konten berbau radikalisme, ekstrimisme sangat cepat menyebar dan mampu masuk ke  semua  lini.  Maka,  perlu counter  yang  membawa  angin  segar  seperti  Komunitas  Omah  Ngaji.  Studi  ini dilakukan untuk mengetahui bagaimana agama dipahami dan dipraktikkan generasi milenial dan bagaimana dakwah dilakukan di era milenial. Dengan pendekatan kualitatif deskriptif, melalui wawancara mendalam (in depth interview) dari (5) informan yang ditentukan berdasarkan purposive sampling hasil studi menunjukkan bahwa  agama  dimaknai  sebagai  pedoman  hidup  manusia  agar  tidak  melakukan  kekacauan.  Penyampaian agama  dalam  dakwah  melalui  pengajian  taklim,  media  sosial,  dan  pendekatan  psikologi  untuk  menangkal jjalan Lebencian. Icj1ah a1asan mjncj1nya daLwah digica1 o1eh ‘jscad gaj1’ yang me1eL ceLno1ogi