Recent Trends in Business, Management & Tourism - Volume I

Abstract

With the rapid development in business and technology, enterprises are now facing competition that is fiercer than ever before. How to assist enterprises in gaining competitive advantage via business innovation and technologies has become a crucial issue. In finding a solution many authors contributed their research work to publish in this edited volume Recent Trends in Business, Management & Tourism. This volume is edited by Gundupagi Manjunath, Dr. R S Bharathish Rao and Dr. Monica Ranka.