The Effectiveness of Social Media Facebook IAIN Parepare in Providing Information to Prospective New Students at Sman 3 Parepare

Juswanda Safitri, Era Fasira, M. Ayub, Dafid Dafid, Andita Fitriana, Nahrul Hayat
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Abstract

Social media is online media that makes it easy for audiences to provide and get information, now social media has many platforms such as Facebook. Facebook has many users who can update daily and others. The purpose of this study was to determine the effectiveness of IAIN Parepare's Facebook social media in providing information to prospective new students at SMAN 3 Parepare by covering three indicators namely frequency or intensity, duration, and activity. The method used in this research is descriptive quantitative research instrument in the form of a questionnaire given to 55 research samples (respondents) 3rd grade students of SMAN 3 Parepare. The results of this study indicate the ineffectiveness of IAIN Parepare's Facebook social media in providing information for several reasons, one of which is not using Facebook to find information regarding prospective new students. It can be concluded in this study that IAIN Parepare Facebook is not effective in providing information to prospective new students at SMAN 3 Parepare. 
社交媒体Facebook IAIN parents在向Sman 3 parents准新生提供信息方面的有效性
社交媒体是一种在线媒体,它使受众更容易提供和获取信息,现在社交媒体有许多平台,如Facebook。Facebook有很多可以每天更新的用户。本研究的目的是通过覆盖三个指标,即频率或强度、持续时间和活动,确定IAIN pareparefacebook社交媒体在向SMAN 3 parepare未来新生提供信息方面的有效性。本研究使用的方法是描述性定量研究工具,以问卷的形式对55名三年级学生进行调查样本(受访者)。这项研究的结果表明,IAIN parepares的Facebook社交媒体在提供信息方面的有效性有几个原因,其中一个原因是没有使用Facebook来查找有关未来新生的信息。在这项研究中可以得出结论,IAIN pareparefacebook在向SMAN 3 parepare未来的新生提供信息方面是无效的。
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