Tourism clusters identification procedure and specifics

Elvira Kondukova, Andrey Kondukov
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Abstract

This paper intended to show the scope and complexity of the tourism clusters problem. Processes of clusters formation and functioning are of great interest for researchers in Russian Federation and abroad, especially considering governments' activity in this sphere. Key problems are as follows: Which economic activities have to be included in tourism cluster as supplementary? What are the problems of their turnover estimation? What are the criteria of tourism cluster formation? All of them have a long history, but currently are still far from being solved, among other things, we still need to calculate a share of complementary industries' sales and resources to be included in tourism activity and «wild» tourism turnover estimation. We propose to run a specialized survey to assess the economic effects of non-organized tourism to solve these problems. In terms of theory, it remains to be determined, what are criteria for local group of firms in tourism and complementary activities that make them arrange into a cluster considering the economic benefits of geographical concentration in certain location. Widely used procedure of cluster maturity estimation was applied to Russian Federation regions in comparison with world-class tourist clusters in Europe. We got an evidence of biases in cluster identification because of country and type of tourism specifics as well as limitations of estimating procedure. The paper shows that these problems are typical for not only Russian Federation but foreign countries too, including those with well-developed tourism industry. Clusters influence at companies efficiency is at least contradictory both from the side of demand and supply. Tourist product, resources and business processes specifics makes it much harder to extract cluster benefits and gives privileges first to large companies.
旅游集群的识别程序和细节
本文旨在揭示旅游集群问题的范围和复杂性。俄罗斯联邦和国外的研究人员对集群的形成和运作过程非常感兴趣,特别是考虑到政府在这一领域的活动。关键问题如下:哪些经济活动必须作为补充纳入旅游集群?他们的营业额估计有什么问题?旅游集群形成的标准是什么?所有这些问题都有很长的历史,但目前还远远没有解决,其中,我们仍然需要计算互补产业的销售和资源的份额,以纳入旅游活动和“野生”旅游营业额估计。为了解决这些问题,我们建议进行一项专门的调查来评估无组织旅游的经济效果。在理论方面,考虑到地理集中在某一地点的经济效益,旅游和互补性活动的地方企业集团安排成集群的标准是什么,还有待确定。将广泛应用的聚类成熟度估计方法应用于俄罗斯联邦地区,并与欧洲世界级旅游集群进行比较。由于国家和旅游类型的特殊性以及估计程序的局限性,我们得到了聚类识别存在偏差的证据。本文认为,这些问题不仅在俄罗斯联邦,而且在国外,包括那些旅游业发达的国家,都是典型的。集群对企业效率的影响至少在供需两方面是矛盾的。旅游产品、资源和业务流程的特殊性使得获取集群利益变得更加困难,大公司优先获得特权。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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