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A canonical model of consumer evaluations and theoretical bases of expectations

Advances in Services Marketing and Management Pub Date : 1900-01-01 DOI:10.1016/S1067-5671(96)05049-4
D. Iacobucci, Amy L. Ostrom, Bridgette M. Braig, Alexa Bezjian-Avery
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引用次数: 38
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消费者评价的规范模型和期望的理论基础
本文章由计算机程序翻译，如有差异，请以英文原文为准。
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Advances in Services Marketing and Management
Advances in Services Marketing and Management
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