Jingyoung Kim, Sug-in Chang, Kim Moon-jun, Nam-gyum Lee
{"title":"A Comparative Study on Brand Attitudes of Social Innovative Companies and General Enterprises by Product Blind Testing","authors":"Jingyoung Kim, Sug-in Chang, Kim Moon-jun, Nam-gyum Lee","doi":"10.29214/damis.2019.38.3.015","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":447140,"journal":{"name":"Management & Information Systems Review","volume":"6 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2019-09-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Management & Information Systems Review","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.29214/damis.2019.38.3.015","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}