Factors Influencing the Adoption of E-banking Services in Klang Valley

N. Izni, N. A. Zainordin, Lu She Chuen, Winsent Ng Yik Onn, Nursyamilah Annuar
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引用次数: 1

Abstract

The growth of the Internet and the usage of electronic devices such as computers and mobile phones, have increased e-banking services usage, especially online and mobile bankings. This is a great opportunity to identify and understand which factors would significantly affect the user’s intention to use e-banking services and to give the determining factors of e-banking services in the aspect of the users. This could help banking-related companies to improve their services and products. Quantitative analysis was used in this paper to measure the relationships between e-banking services and user’s intention. In the data collection process, questionnaire was distributed to 390 Malaysians, aged 18 and above, who stay in Klang valley. Statistical Package for Social Science (SPSS) software will be used to analyse the collected data based on Pearson’ correlation coefficient and multiple regression analysis to determine the result.
影响巴生谷采用电子银行服务的因素
互联网的发展和电子设备(如电脑和移动电话)的使用,增加了电子银行服务的使用,特别是网上和移动银行。这是一个很好的机会,可以识别和了解哪些因素会显著影响用户使用电子银行服务的意愿,并从用户的角度给出电子银行服务的决定因素。这将有助于银行相关公司改善其服务和产品。本文采用定量分析的方法来衡量电子银行服务与用户意愿之间的关系。在数据收集过程中,向390名居住在巴生谷的18岁及以上的马来西亚人发放了问卷。将使用SPSS (Statistical Package for Social Science)软件对收集到的数据进行分析,基于Pearson相关系数和多元回归分析来确定结果。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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