EVALUATION OF IT SERVICES MARKET DEVELOPMENT IN UKRAINE AND THE WORLD

Abstract

Objective. The main goal of the research is to identify current trends and prospects for the Ukrainian and global IT services market in the deepening of digitalization processes, to investigate statistical indicators of the Ukrainian IT market and further possible vectors of development taking into account global trends in the digital technology sector. The objective is to investigate the role of the state in stimulating the development of domestic IT companies and attracting foreign investments. Methods. In the process of the study, the authors turn to general scientific methods of theoretical and empirical knowledge, such as systems analysis, observation, comparison, analysis, synthesis, modeling and formalization. Economic-statistical, tabular, graphical and econometric methods, as well as forecasting methods are applied for quantitative analysis. Results. The most important trends in the domestic and global IT services market are identified. They include: growth of revenues from the use of cloud technologies, growth of average mergers and acquisitions in the IT services market, growth of the market of mobile applications and platforms, increasing demand for open source software , increasing the requirements for the security of custom software, development of IT outsourcing, development and implementation of new technologies for IT installation and support of business processes; growing demand for digital and blended learning. The impact of IT sector development on the economy of Ukraine is studied. The peculiarities of the development of the Ukrainian segment of the IT services market in the system of world economic relations are revealed. The role of the state in stimulating the development of domestic IT companies and attracting foreign investment is considered. It is found out that the IT sector of Ukraine is showing a growing export orientation.