Fostering employee loyalty: role of empowerment leadership, trust, commitment and satisfaction

Abstract

— Recently, the employee loyalty is among the most important issues for the firms, especially in the context of Covid-19 that cause a lot of serious problems for all society and firms. The main aim of this research is to link the empowerment leadership and employee loyalty with the mediating effects of employee trust, commitment and satisfaction. To reach the end, this research applied both qualitative and quantitative method in the context of market officer from animal feed products in Thanh Hoa, Vietnam. Finally, 220 valid questionnaires collected via a questionnaire survey were analyzed applying structural equation modelling with Amos software. The results showed that empowerment leadership has a strong influence on employee loan this research ltd. Moreover, this leadership style stimulates employee trust, commitment and satisfaction. Besides, employee commitment has a positive effect on employee loyalty.