Customer Engagement through Using Anime Stylized Advertisement

Management of Organizations: Systematic Research Pub Date : 2018-12-01 DOI:10.1515/mosr-2018-0012

Nina Klebanskaja, Olena Andriukhanova

引用次数: 0

Abstract

Abstract The paper analyses the ways how to engage more customers using anime stylized advertisement and provides new insights on it. The data was obtained through the scientific literature analysis and qualitative research. The results were provided based on in-depth interviews.

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通过使用动漫风格的广告提高客户参与度

摘要:本文分析了动漫广告如何吸引更多的顾客，并对动漫广告进行了新的认识。通过科学文献分析和定性研究获得数据。结果是基于深度访谈提供的。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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来源期刊

Management of Organizations: Systematic Research

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