{"title":"Definition and evaluation of competence, capability and skill gaps in international business","authors":"Adam J. Koch","doi":"10.1108/EUM0000000004337","DOIUrl":null,"url":null,"abstract":"Defining competences, capabilities and skills (CCSs) considered critical in the company’s international business environment is a most important, yet often neglected, strategic management task. Suggests number of core competences, capabilities and skills in international business and then assesses their relevance for selected product categories, countries and international business forms. Discusses three mini‐cases against the background of Sanchez‐Heene model of company as an open system, to suggest a basic framework for the international business CCS gap analysis.","PeriodicalId":305809,"journal":{"name":"Journal of Marketing Practice: Applied Marketing Science","volume":"26 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"1997-06-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"10","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Marketing Practice: Applied Marketing Science","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1108/EUM0000000004337","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 10
Abstract
Defining competences, capabilities and skills (CCSs) considered critical in the company’s international business environment is a most important, yet often neglected, strategic management task. Suggests number of core competences, capabilities and skills in international business and then assesses their relevance for selected product categories, countries and international business forms. Discusses three mini‐cases against the background of Sanchez‐Heene model of company as an open system, to suggest a basic framework for the international business CCS gap analysis.