Rodale Press (a)

Entrepreneurship Educator: Courses Pub Date : 2010-04-05 DOI:10.2139/ssrn.1583271

Catherine Elliot, L. Bourgeois, Marcien Jenckes, Daren Samuels

引用次数: 0

Abstract

DOESN'T MEET STANDARDSMaria Rodale, 32-year-old heir apparent to Rodale Press (Runners' World, Bicycling, Organic Gardening, Prevention Magazine) is about to begin a sabbatical to prepare herself for her as-yet-to-be-determined leadership role. She must consider several challenges: ascertaining her new job and convincing the chairman (her mother) to share power, gaining the confidence of more-experienced senior management, navigating family (shareholder) politics, and charting a new corporate direction and strategy. See also the B case (BP-0394).

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罗代尔出版社(a)

不符合标准32岁的玛丽亚·罗代尔是罗代尔出版社(《跑步者世界》、《自行车》、《有机园艺》、《预防》杂志)的法定继承人，她即将开始休假，为自己尚未确定的领导角色做准备。她必须考虑几个挑战:确定自己的新工作，说服董事长(她的母亲)分享权力，获得更有经验的高级管理层的信任，驾驭家族(股东)政治，制定新的公司方向和战略。参见B案例(BP-0394)。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Entrepreneurship Educator: Courses

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