Shawn P. Scott, Daniel A. Sheinin, Lauren I. Labrecque
{"title":"The Impact of Sonic Logos on Brand Perceptions: An Abstract","authors":"Shawn P. Scott, Daniel A. Sheinin, Lauren I. Labrecque","doi":"10.1007/978-3-030-39165-2_98","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":161652,"journal":{"name":"Marketing Opportunities and Challenges in a Changing Global Marketplace","volume":"35 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2019-05-29","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Marketing Opportunities and Challenges in a Changing Global Marketplace","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1007/978-3-030-39165-2_98","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}