Take a new turn

Building Corporate Identity, Image and Reputation in the Digital Era Pub Date : 2020-09-01 DOI:10.4324/9781003080572-18

Pantea Foroudi, Reza Marvi, J. Izadi, M. M. Foroudi, Pouya Pirzadeh

引用次数: 0

Abstract

What are the main factors influencing corporate identity management? and what are the key factors that influence corporate reputation favorably? Results showed that philosophy, vision, mission, and top management driving force positively influence corporate identity management.

查看原文本刊更多论文

重新开始

影响企业形象管理的主要因素是什么?影响企业良好声誉的关键因素是什么?结果显示，企业理念、愿景、使命和高层管理驱动力对企业形象管理有正向影响。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

求助全文

约1分钟内获得全文求助全文

来源期刊

Building Corporate Identity, Image and Reputation in the Digital Era

自引率

0.00%

发文量