R. Basiruddin, N. A. M. Zamil, Haliyana Khalid, Siti Zaleha Abdul Rasid, A Shathees, L. Baskaran
{"title":"You Only Live Once: A CSR Initiative by Azman Hashim IBS Students","authors":"R. Basiruddin, N. A. M. Zamil, Haliyana Khalid, Siti Zaleha Abdul Rasid, A Shathees, L. Baskaran","doi":"10.1108/978-1-78756-683-520191017","DOIUrl":null,"url":null,"abstract":"Expected Learning Outcomes\nBy utilizing this case, the students will be able to:\n\n\n\nunderstand the need for undertaking CSR initiatives;\n\n\nexpose to the obstacles faced by organizer with regard to the sudden withdrawal of sponsorships; and\n\n\nunderstand the importance of building awareness about CSR among general public.","PeriodicalId":365343,"journal":{"name":"Green Behavior and Corporate Social Responsibility in Asia","volume":"923 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2019-05-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Green Behavior and Corporate Social Responsibility in Asia","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1108/978-1-78756-683-520191017","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
Expected Learning Outcomes
By utilizing this case, the students will be able to:
understand the need for undertaking CSR initiatives;
expose to the obstacles faced by organizer with regard to the sudden withdrawal of sponsorships; and
understand the importance of building awareness about CSR among general public.