A multi-level approach for mobile recommendation of services

Abstract

This paper presents a new context-aware approach for the recommendation of services. We estimate that the recommendation of services can be viewed as a recommendation of structured items: the provider of service and the products or items proposed by the provider. We propose a multi-level approach for the recommendation of services. We introduce the adaptation of a similarity measure to support the user context during the calculation of similarity between the user profile and providers' profiles.