Influencing household location decision making: Potential in transportation management?

B. Gaal
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Abstract

Housing location decision is basic information for transportation modeling. As the basis of trip generation its modelling is quite well-studied. These models are based on economic theories and assume the knowledge of a broad range of decisive information. At the same time people tend to make decision knowing far less information using heuristics. Utilizing this decision making process the question arises: providing more detailed, easily accessible information do people make more rational decision? And further considering: providing these information could we influence decision making to match with the objectives of regional development and transportation management?
影响家庭选址决策:交通管理的潜力?
住宅区位决策是交通建模的基础信息。作为行程生成的基础,其建模已经得到了很好的研究。这些模型建立在经济理论的基础上,并假设人们了解广泛的决定性信息。与此同时,人们倾向于使用启发式在知道的信息少得多的情况下做出决定。利用这个决策过程,问题出现了:提供更详细、更容易获取的信息,人们会做出更理性的决定吗?并进一步考虑:提供这些信息,我们是否可以影响决策,以配合区域发展和交通管理的目标?
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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