{"title":"Probabilistic Selling for Vertically Differentiated Products with Salient Thinkers","authors":"Quan Zheng, X. Pan, J. Carrillo","doi":"10.1287/MKSC.2018.1145","DOIUrl":null,"url":null,"abstract":"Probabilistic selling can improve a seller’s profit by recognizing consumers’ salient thinking behavior.","PeriodicalId":431230,"journal":{"name":"ERN: Consumption","volume":"12 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2018-10-03","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"21","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"ERN: Consumption","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1287/MKSC.2018.1145","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 21
Abstract
Probabilistic selling can improve a seller’s profit by recognizing consumers’ salient thinking behavior.
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