{"title":"Effectively Using Systems Thinking in New Product Development (NPD)","authors":"B. Galli","doi":"10.4018/IJAL.2018070104","DOIUrl":null,"url":null,"abstract":"Thisisacasestudyconcerningtechnologystart-upcompaniesinvolvedinsystemsthinkingduring newproductdevelopment.Itisfoundthatsystemsthinkingarepivotaltoassistprojectmanagersto moveaprojectfromstarttosuccessfulcompletion.Theessenceofsystemsthinkingisgettingall teamsinacompanytoworktogether,asone,topushforwardnewproductdevelopment.Thestudy revealssomeofthechallengesassociatedwithimplementingthesystemstheoryinnewproduct developmentforthesecompanies.Thisareaofstudyholdspromiseforcontinuedfutureresearch. However,therearestillsomeimplementationissuesintherealworldthathavebeenidentifiedand perhapsareinneedoffurtherexploration. KEywoRDS Systems thinking, systems theory, new product development, project management, team environment","PeriodicalId":443888,"journal":{"name":"Int. J. Appl. Logist.","volume":"26 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2018-07-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":null,"platform":"Semanticscholar","paperid":null,"PeriodicalName":"Int. J. Appl. Logist.","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4018/IJAL.2018070104","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
Abstract
Thisisacasestudyconcerningtechnologystart-upcompaniesinvolvedinsystemsthinkingduring newproductdevelopment.Itisfoundthatsystemsthinkingarepivotaltoassistprojectmanagersto moveaprojectfromstarttosuccessfulcompletion.Theessenceofsystemsthinkingisgettingall teamsinacompanytoworktogether,asone,topushforwardnewproductdevelopment.Thestudy revealssomeofthechallengesassociatedwithimplementingthesystemstheoryinnewproduct developmentforthesecompanies.Thisareaofstudyholdspromiseforcontinuedfutureresearch. However,therearestillsomeimplementationissuesintherealworldthathavebeenidentifiedand perhapsareinneedoffurtherexploration. KEywoRDS Systems thinking, systems theory, new product development, project management, team environment