A Multi-Factor Subjective-Objective Fusion Weighting-Based Attraction Popularity Index Monitoring System

Rongli Li, Chong Feng, Li Wang
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Abstract

In view of the current problems of many factors associated with the popularity index of tourist attractions, the difficulty of real-time accurate monitoring and the low degree of informatization, a monitoring system of the popularity index of tourist attractions based on the subjective and objective fusion weighting of multiple factors is proposed. Based on the subjective assignment and objective assignment of the popularity index correlation, the system uses the least squares method to derive the fusion weights and calculates the specific weights of each factor based on the actual measured data of the four major attractions in Nanjing. Meanwhile, a popularity index monitoring system consisting of a detection subsystem and an information processing subsystem is designed. After more than 30 days of experimental verification, the system is stable and reliable, and can significantly improve the informatization and intelligence of the attractions.
基于主客观融合权重的多因素景点人气指标监测系统
针对目前与旅游景点人气指数相关的因素较多、难以实时准确监控、信息化程度低等问题,提出了一种基于多因素主客观融合加权的旅游景点人气指数监测系统。在对人气指数关联度进行主观赋值和客观赋值的基础上,采用最小二乘法导出融合权重,并根据南京四大景点的实际测量数据计算出各因素的具体权重。同时,设计了由检测子系统和信息处理子系统组成的人气指数监测系统。经过30多天的实验验证,系统运行稳定可靠,能够显著提高景区信息化、智能化水平。
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