#MeReclamoMía: representaciones y narrativas en torno al cuerpo femenino de instagrammers #BodyPositive

Abstract

Recently, in social networks such as Instagram, it is common to find non-normative bodies challenging the hegemonic ideals that govern over the bodies. Focusing on the activism in social networks, this investigation addresses the representations and narratives about the female body of three Body Positive Fers. At the same time, this study includes three other types of participants: specialists in gender topics, body and Body Positive; fat activists and/or Body Neutrality with a critical perspective about the Body Positive movement; and followers of Body Positive accounts. Firstly, we identify the digital trajectories, profiles and content of the Instagrammers. Secondly, we analyze the representations of the female body that they show on their profiles. Thirdly, we examine the narratives about the female body that Instagrammers promote as a response to hegemonical body ideals.