Intellectual property management practices

Abstract

The increased competitive environment has driven organizations to bank more upon their intangible assets than on their traditional assets in order to sustain their competitive advantage. This requires organizations to gear up their intellectual property (IP) management practices. Organizations need to have clear-cut commercialization policies with respect to their IP portfolios. Deployment strategies of licensing, cross licensing, selling out, donating, using for mergers and acquisitions, and maintaining for core competency, infringement monitoring can lead to considerable revenue income. Six case studies conducted in Bangalore, India, highlight the practices followed by some of the organizations leading in their industry in this regard.