Evaluating State of Web Accessibility Standards in Top Airline Websites

Abstract

A study is carried out to evaluate world’s top 10 Airline websites using automated web accessibility assessment tools and verify the conformance of results using manual evaluation. Collected data is normalized and standardized using statistical methods. Analyzed data is plotted in X-Y scatter plots to identify patterns. Results depict that a few websites have only shown better performance compared to others. Comparison of evaluation results shows a variation of test criteria implemented by different tools. Airline websites need better implementation of accessibility standards for digital inclusion of wider customer base. Accessibility evaluation standardization in available tools will help developers and designers to fix accessibility issues more effectively.