Persepsi dan Minat Penggunaan Aplikasi Paylater

Lailatul Rofiah, M. A. Graciafernandy
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Abstract

The research was conducted with the aim of testing the influence of perceived ease of use, perceived usefulness, and perceived security to intention to use the paylater aplication. This is because the number of E-commerce users in Indonesia continues to increase every year in 2017 - 2020 and the number of paylater payment system users has also increased from the previous year. This study uses a quantitative approach or method, the population used is the user of the paylater aplication. The sample used in this study was 108 respondents taken by purposive sample method. Data obtained by using a quesionnaire using a likert scale and data analysis used using multiple linear regression analysis. The results of this study indicate that perceived ease of use has a negative and not significant effect on the intention to use the paylater aplication. Perceived usefulness has a positive and significant effect on the intention to use paylater aplication, and perceived security has a positive and significant effect to intention to use paylater aplication.
感知和兴趣使用Paylater应用程序
本研究的目的是测试感知易用性、感知有用性和感知安全性对使用后付款应用程序的意图的影响。这是因为在2017 - 2020年期间,印尼的电子商务用户数量每年都在持续增长,支付后支付系统的用户数量也比前一年有所增加。本研究采用定量的方法或方法,使用的人群是付费后应用程序的用户。本研究采用目的抽样法抽取108名调查对象。数据采用李克特量表进行问卷调查,数据分析采用多元线性回归分析。本研究结果表明,感知易用性对付费应用的使用意愿有负向且不显著的影响。感知有用性对后付费应用的使用意愿有正向显著影响,感知安全性对后付费应用的使用意愿有正向显著影响。
本文章由计算机程序翻译,如有差异,请以英文原文为准。
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